Rob Ida Concepts, Rob Chowansky 1937 Chevy

Goodguys 2021 Street Rod of the Year Finalist – Rob Chowansky’s 1937 Chevy Coupe

The curved and shapely lines of a 1937 Chevy coupe have plenty of style to begin with. But when you team up with the metal masters at Rob Ida Concepts – as Rob Chowansky did with his Bow Tie – those lines become even more slippery and sleek.

The body on this coupe has been sliced and refined in countless ways, from the wedge section leading from front to rear, to the reshaped nose and fenders, custom headlights and grille, smooth running boards, and slick recessed license behind a flush lens in the reshaped rear pan. Deep black Axalta paint shows the bodywork off beautifully.

Rob Ida Concepts, Rob Chowansky 1937 Chevy coupe

The underside is equally trick, with a tubular chassis supporting front and rear independent suspensions and one-off billet wheels custom machined by EVOD and plated by Advanced Plating. The LS engine rumbles under a custom-fabricated cover and air intake assembly drawing fresh air from the hood side panel louvers.

Rob Ida Concepts, Rob Chowansky 1937 Chevy coupe

Beautiful red leather upholstery stitched by Mikey Seats complements the black exterior. The custom dash includes a one-off CAD-designed gauge cluster housing that was 3D-printed and moves with the tilt steering column. The touch-sensitive steering wheel eliminates the need for a turn signal stalk.

Rob Ida Concepts, Rob Chowansky 1937 Chevy coupe

Sleeker than ever, the Chowansky coupe is a tasteful blend of incredible craftsmanship and contemporary technology in a classic Chevy package.

Editor, Goodguys Gazette

Damon Lee began snapping photos at car shows when he was 10, tagging along with his father to events throughout the Midwest. He has combined his passion for cars and knack for writing and imagery into a 20-year career in the automotive aftermarket, writing for titles like Super Chevy and Rod & Custom and, more recently, working for respected industry leaders Speedway Motors and Goodguys Rod & Custom Association.