Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Fast Layne 50 – Keith Layne’s 1950 Chevy Pickup

Keith Layne has owned a variety of classic cars over the years, including a vintage Mustang and a Barracuda, but he’s a truck guy at heart. A ’59 Chevy pickup purchased for $125 and rebuilt in his grandfather’s garage was his high school transportation.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

The ’59 was sold before Keith headed off to college. Years passed as Keith grew his pharmacy business. One day a customer approached him to see if he was interested in looking at a ’50 Chevy pickup that her husband had wanted to restore before his death. “I figured the old truck had a dollar’s worth of nickel dents and was probably well past rebuilding, but I obliged the elderly lady out of respect and visited her late husband’s garage,” Keith says.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

To his surprise, the truck was in good shape and it went home with Keith. After initial efforts to restore the truck back to its original roots, Keith changed direction. He consulted with Scott Sheets of L&S Customs in Prospect Hill, North Carolina, and then delivered the truck so the extensive custom build could begin.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup
Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup


The L&S crew massaged the body extensively, including custom tailgate hinges and latch, removing the door vent windows and exterior handles, and recessing the exhaust tips into the rear bumper. The hood received special attention, particularly the hand-formed inner support structure, which matches the custom firewall and radiator cover. Similar custom panels can be found under the running boards. The intricate metalwork was covered by shimmering PPG Canyon Beige paint.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

The truck rides on a JW Rod Garage chassis with coil overs and rack-and-pinion steering in front and a four-bar suspension supporting the 9-inch rearend. Wilwood discs on all four corners handle the stopping chores. Nitto tires and Schott wheels (18×8 in the front, 20×10 in the rear) keep the truck grounded.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup
Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Power comes from a 425hp GM LS3 crate motor fitted with Ultimate headers and a custom-built exhaust system featuring Flowmaster mufflers. A 4L60E automatic transmission is controlled by a 2010 Cadillac CTS shifter. L&S Customs built the one-of-a-kind engine cover that’s painted to match the body.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

The trick interior is the work of the Recovery Room, with custom seats and a hand-fabricated console upholstered in beautifully stitched brown leather. A ’50 Chevy car dash houses Classic Instruments gauges, an American Autowire harness directs the electricity, and Vintage Air system controls interior temperatures. The Ididit tilt column is topped by a Billet Specialties wheel.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Keith calls his truck the Fast Layne 50, an apt name for an amazing custom truck.

Fast Layne 50, L&S Customs, L and S Customs, Keith Layne 1950 Chevy Pickup

Photos by John Jackson

Dave Doucette is a long-time Goodguys member with a career in newspaper, magazine and website journalism. He was one of the founding editors of USA TODAY, editor of two daily newspapers and co-owner of a magazine publishing and trade show company. He owns and operates Real Auto Media. His first car was a 1947 Ford; he has owned Camaros, Firebirds, El Caminos and a 1956 Chevy that was entered in shows from California to Florida before being sold last year. He was one of the original Goodguys Rodders Reps and served as president of two classic Chevy clubs. Doucette grew up in South Florida, avidly following the racing exploits of local hero Ollie Olsen and, of course, Don Garlits. He remembers riding his bicycle to Briggs Cunningham’s West Palm Beach factory to peak through the fence at his Sebring and LeMans racers.