Shop Profile – GAP Industries Specializes in Turning Vintage Rides Into Modern Performance Machines

The origin story of GAP Industries in Hockley, Texas, is a familiar one in the hot rod world. The shop began life as a one-man operation in the home garage of founder George Palazzolo, offering repair work and minor upgrades to his friends. As the business expanded into restorations and performance upgrades, George’s son Tim would help when he found time away from his job with O’Reilly Auto Parts.

By 2007, the need for more room prompted a move to a larger space and George asked Tim if he wanted to join that effort full time. Tim agreed, left his corporate job, and helped open a 2,600 sq-ft shop – then known as GAP Racing – in 2008.

“I jumped in headfirst doing the hot rod work,” Tim says.

Tim’s interest in modern trends like pro-touring-style muscle cars, combined with his father’s more traditional hot rod focus, spurred customer growth. Tim says upgrading customer cars evolved with each job, eventually leading to full-build projects, one of which helped showcase the shop’s work.

Setting the Stage

That first major ground-up build – a ’69 Mustang Mach I called Stampede – exploded onto the national scene when it became a Great 8 finalist for the Ridler Award at the 2015 Detroit Autorama. The car was all pro touring – upgraded suspension, 900-horsepower 572c.i. big-block Ford V8 – but sparkled in custom Super Blue paint and a plush leather interior.

The national exposure highlighted GAP’s reputation at the same time George retired, which led to a narrowed focus on full-build custom work. “That’s when we started switching from GAP Racing to GAP Industries,” Tim says. With these changes, it was important to educate customers to the new direction.

“Our name was on everything and we’re only as good as our work,” Tim says. “The customers come to us for a reason. We don’t try to deviate from who we are. We try to stay in our lane. We’re focused on American muscle cars, whether it’s a ’32 Ford or a Camaro. We try to make a lot of horsepower, modern drivetrain, modern suspension, so owners can put thousands of miles on them.”

That formula can be found on one of GAP’s latest projects, a ’66 Chevelle being crafted for Goodguys as the Grand Prize Giveaway vehicle for 2027. With a Speedtech Performance chassis featuring an independent rear suspension, a 427c.i. LT engine from Late Model Engines, a Tremec six-speed, and lots of custom metal work. We’ve already showcased several build articles on the car, and there’s much more to come.

Business Under Two Roofs

For the past year or so, GAP’s efforts have relied on a team of nearly 20 people in two buildings. All mechanical, fabrication, and dyno work is done in an 8,400 sq-ft building, while paint and bodywork and other tasks are located in a nearby 7,700 sq-ft building. Other than CNC jobs and chrome, all other aspects of a project are handled in-house, including the newly operational upholstery department.

By bringing upholstery work under the same roof, GAP joins other shops’ efforts to shorten timelines for customers and improve production schedules. Instead of being at the mercy of an outside vendor’s workload, having a dedicated upholstery department within the shop allows interior work to progress while other tasks are underway. Tim says that means interior components can be sized, fitted, and painted before actual installation.

While GAP stays busy servicing a diverse group of repeat customers, new customers generally know what to expect when they come through the doors. That makes it easy for the customer to visualize the finished product and be happy with the result. It’s not that GAP wants to produce vehicles that fit a rigid concept; the team knows that when the customer and builders are excited, the desired results with follow.

“We want to give every customer our best efforts because we’re enthusiastic about what we build,” Tim says. “It’s not that we can’t do it [a build far outside their lane], we just don’t think it would benefit the customer. They should really be at a shop that builds to their style.”

Educating the Customer

Creating the dream ride is essentially a two-step journey. First, understanding the process of an expensive build and then the concept-to-finished-ride schedule. Tim says upfront communication with customers is more important than ever to make sure they understand what they are getting into, both the cost and the time involved.

“I think educating the customer has been one of the hardest things,” he says. “Let them know, for example, that this is not a $30,000- $40,000 venture.”

Once that hurdle is crossed, the important task of working with the customer and a designer to develop the project’s look begins. The resulting renderings are a starting point, Tim says, though projects constantly evolve during the build.

Part of this challenge is working on popular platforms – a first-generation Camaro, for example – to create something distinctive while respecting the classic design of the vehicle. The last thing a customer wants is to spend a hundred thousand dollars or more on a pro touring car that doesn’t stand out.

“You don’t want to do what’s been done before,” Tim says, “but you don’t want to overdo them.”

GAP’s customer base also is worldwide, which underscores the importance of regular communication. Tim says that in addition to U.S. customers, projects have arrived from Kuwait, Romania, Sweden, Turkey, and other offshore locations. Tim says these customers often find a vehicle in the U.S., but it’s not unusual for a car to be shipped to Texas from overseas.

Customers receive detailed invoices that match the photos that are shared regularly, often daily depending on the work.

The Road Ahead

While GAP’s reputation is built on pro touring-style classic muscle cars, more later-model cars and trucks are coming through the door. Tim says they are seeing more ’70s and ’80s cars like Buick Grand Nationals, as well as newer trucks. Chevy and GMC OBS trucks from 1988-98 are leaders in that category.

Regardless of the build, Tim says, the future goals include tightening the build process and making sure customers are happy driving their new rides, whether that means road trips to major car shows or organized weekend runs.

“We want customers to put miles on the cars,” Tim says.

Photos: John Jackson

Dave Doucette is a long-time Goodguys member with a career in newspaper, magazine and website journalism. He was one of the founding editors of USA TODAY, editor of two daily newspapers and co-owner of a magazine publishing and trade show company. He owns and operates Real Auto Media. His first car was a 1947 Ford; he has owned Camaros, Firebirds, El Caminos and a 1956 Chevy that was entered in shows from California to Florida before being sold last year. He was one of the original Goodguys Rodders Reps and served as president of two classic Chevy clubs. Doucette grew up in South Florida, avidly following the racing exploits of local hero Ollie Olsen and, of course, Don Garlits. He remembers riding his bicycle to Briggs Cunningham’s West Palm Beach factory to peak through the fence at his Sebring and LeMans racers.